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Process

Five steps, no mystery, and no month of silence before you see anything.

Here is exactly what happens when you work with EmployNow, in order, with honest timing for each stage.

  1. Step 1 Week 0, about 45 minutes

    Discovery call

    • We talk through your practice: services, past clients, and where work currently comes from.
    • We look at your existing site, LinkedIn, and any content you already have.
    • You leave the call knowing whether we are a fit and what we would recommend first, whether you hire us or not.

    You get: A candid read on where your marketing stands and what we would fix first.

  2. Step 2 Weeks 1 to 2

    Marketing plan

    • We audit your positioning, content, and outreach activity in detail.
    • We build a plan with a clear order of operations: what happens first, what waits, and why.
    • We agree on scope together. No packages slid across a table. You approve the plan before anything starts.

    You get: A written plan with priorities, responsibilities, and a realistic timeline.

  3. Step 3 Weeks 2 to 4

    Positioning and foundations

    • Messaging work sessions with you and, where useful, a few of your best past clients.
    • We define your value proposition, proof points, and objection responses.
    • Your website copy and outreach drafts are rewritten to match.

    You get: A clear, consistent story across your site, profile, and first-touch messages.

  4. Step 4 Weeks 4 to 7

    Build the assets

    • Content calendar for the quarter, built around your real expertise.
    • First articles and content pieces are drafted, reviewed by you, and prepared for publishing.
    • Target list for outreach is assembled and agreed with you before a single message goes out.

    You get: A working content library and an outreach list you have personally signed off on.

  5. Step 5 Ongoing, from week 7

    Run, review, refine

    • We publish on schedule and run outreach in polite, personal waves.
    • Each month, one working session: what worked, what did not, what changes.
    • The plan stays flexible. If something is clearly working, we put more weight on it.

    You get: A pipeline that keeps moving, and reporting you can actually read.

Timeline expectations, honestly

A first working plan lands within two weeks. Positioning work usually settles within the first month. Content and outreach begin compounding around the six to eight week mark. Anyone promising a full pipeline by Tuesday is not describing a system, they are describing a miracle. We would rather set expectations correctly than win a deal with the wrong ones.

Step 1 costs nothing and takes 45 minutes.

Book a discovery call. You will leave it knowing what we would do first, even if we never work together.

No pressure, no pitch deck. Just a straight conversation about where your pipeline stands.